Welcome to Embeddedflash.com. Its 2014 and the landscape in multimedia world has changed quite a bit HTML5 standard is complete and Flash is no longer existent on mobile. I've also taken a short break from blog but I hope to restart it in the near future. I am no longer functioning as Adobe's Scaling Partner and looking for new opportunities. If you are looking for a technically savvy, energetic business development, marketing or sales person, please email me.

FITC Amsterdam is back with a bang (read on to save some $s)

Flash Lite ports November 2nd, 2012

FITC (Future… Innovation…. Technology…. Creativity!) - what used to be Flash In Tin Can conference focusing on all the cool stuff in mobile app development is back in Amsterdam.  From FITC web site - “FITC Amsterdam 2013 is host to the latest and greatest in design, technology and cool shit from all around the world.” (I didn’t write that ;) “Join fellow digital creators and renowned speakers at the Felix Meritis this February to learn about HTML5, CSS, virtual machines, design, creativity and much more! FITC Amsterdam will leave you inspired, educated and challenged to do something new and set the bar higher. ” ......continue reading

Did Google kill Flash (err- I mean Flash plug-in on Android)

Flash Lite ports August 15th, 2012

If you are one of those ‘early adapters’ of technology, you may have previewed latest Android update, JellyBean (aka Android 4.1). (Early adapter doesn’t have as much meaning these days like it used to have BTW - almost everyone that I know is eager to try new technologies - it is just a matter of time and money!). Once up, you’ll notice that Chrome has become default Android browser. The Webkit browser that used to be there until Ice Cream Sandwich (Android 4) is gone. Now try typing ‘about:plugins’ in Chrome - you’ll get a message that the ‘web page is not found’. (For those who don’t know what ‘about:plugins’ does, it brings up list of all plugins installed on your system via a local web page and you can enable or disable plugins from there). ......continue reading

End of life for Flash etc…

Android, Desktop Flash Player, Flash 10, Flash 11, Flash Enabled Devices, Flash Lite ports, Operating Systems, Processors- ARM January 25th, 2012

Much is being debated about Adobe’s decision to end life for Flash mobile. Remarks have ranged from ‘didn’t Steve Jobs say so’ to ‘what the *#$$’ to ‘I feel like I’ve been let down by Adobe’ and so on. While I am sure Adobe has its own reasons, but in my opinion, it simply came down to ‘Return on Investment’. Now keep in mind, we are Adobe’s scaling partners. So our goal is also to make profit with Flash player (identical to Adobe’s), and have experienced every pain that Adobe has. In this capitalist world, goal of any business is to create ‘value’ in exchange of the ‘effort’ one puts in. In this case, it was just a matter of deciding whether the return on investment on Flash was worth the effort. Ultimately Adobe decided to follow route that would generate dollars as a business and in the process ended up killing Flash on mobile. ......continue reading

Flash 11, AIR 3, AIR for TV etc

Android, Desktop Flash Player, Devices-PC, Flash 11, Flash Enabled Devices, Flash Lite for digital home, Flash Lite ports, Rich Internet Applications October 17th, 2011

Well, I have been lazy when it comes to writing a blog of late, but here I am. Lot of things have happened since my last post and the world of multimedia continues to get as interesting as it could. Flash has been upgraded to Flash 11 and AIR 3 is now available. The greatest improvement in Flash 11, Stage 3D (previously known as Molehill), promises to revolutionize the gaming industry with stunning 3D capabilities. ......continue reading

Chrome dropping support for H.264=big win for Flash?

Flash Lite ports March 10th, 2011

Google has recently announced that they are dropping support for H.264 in Chrome browser. What this means that the developers wanting to use H.264 video in their HTML5 content will have to encode it using WebM or Theora video codecs. WebM is based on the On2 technology’s VP8  codec that Google acquired last year. ......continue reading

MIPS phones? Tablets?

Android, Devices- Cellphones, Devices- Handheld, Devices- Set-top boxes, Flash Lite ports, Mobile phones, Processors- ARM, Video Technology January 10th, 2011

I was at CES last week and saw many interesting gadgets. I’ll write more on that as I get time but something I thought was a must mention was MIPS based smartphone running Android. MIPS is generally associated with home entertainment and ARM with smartphones. But it seems that everyone is trying to go after the other’s markets these days - if ARM is going after Home Entertainment so why not MIPS? At the MIPS demo suite, I saw demo of a phone running Android 2.1 on MIPS 34Kc class processor. The CPU was manufactured by a Chinese SoC and the phone incidently was also being sold in Chinese market as a low end smartphone. What made a it interesting was that the CPU ran at 400 MHz and manufactured using 0.13 micron technology. The phone ran Android 2.1 and one would have expected that a 400 MHz phone running Android would give mediocre performance. ......continue reading

AIR for TV

Flash Lite ports December 6th, 2010

AIR for TV 2.5 is now available. AIR for TV is basically the next version of FLDH (Flash Lite for Digital Home or Stagecraft). FLDH sported hardware acceleration friendly API interface and AIR for TV carries that forward. Actionscript extensions are also available with AIR for TV. AIR for TV is derived from Flash 10 and supports pretty much all the Flash 10 features. AIR is optimized to run on CE devices and supports hardware accelerated HD video. Some other features that are CE device friendly are: ......continue reading

RIA Unleashed this week in Boston

Flash Lite ports November 8th, 2010

FOr those of you living in New England area, RIA Unleashed may be of interest to you. RIA Unleashed is the premier event for Adobe Flash, Flex, AIR, and ColdFusion developers in the New England area. This year the event has expanded to two days, November 11th and 12th. Day one is devoted to  hands-on training in areas such as Flex, Flash, AIR, AIR for Android, and ColdFusion. Day 2 is the conference day, featuring 4 tracks and over 20 sessions on Adobe technologies and development. ......continue reading

Renesas Devcon 2010- session on multimedia technology

Android, Desktop Flash Player, Flash 10, Flash Lite ports, Google, H.264, mpeg and other media codecs, HTML5, Media players, On2 and Sorenson/FLV, Operating Systems, Processors- ARM, Semiconductors October 19th, 2010

Recently I had a privilege to be on the panel at Renesas Devcon 2010. Renesas, for those of you don’t know, is one of the top chip companies and has a large portfolio of microcontrollers.  I was one of the panelists on ‘Meet the Experts’ session that focused on multimedia technologies. The session was titled “Multimedia Issues in Embedded Systems Design”. The audience was fairly interactive during the session and the discussion centered around on Android, Flash, Video, Audio, Hardware decoders and in general challenges in designing successful products. Some of the key giveaways I noted from the session are as follows. ......continue reading

HTML5, future of Flash, Silverlight, BADA, OpenPlug, Android etc. etc. - from FITC mobile

Flash Lite ports September 20th, 2010

FITC Mobile Toronto 2010 had a great selection of session focusing on latest ‘hot’ technologies and I recommend that you attend one in the future- especially if you are interested in ramping up quickly on mobile application development. In addition to sessions, Google threw a great party at Hyde Lounge and numerous breaks provided ample opportunity to network. Here are some of the interesting tidbits I gathered from the conference. ......continue reading

Flash 10.1 on Android- myth and reality

Android, Desktop Flash Player, Devices- Cellphones, Devices- Embedded, Devices- Handheld, Flash 10, Flash Lite ports, Google, Processors- ARM September 20th, 2010

There’s been a  lot of buzz about Flash 10.1 being available on Android. General public is under the impression that since the binary is now ‘officially’ available, they can buy andy ANdroid phone and download the Flash player. In reality that will never happen. When Adobe announces new Flash for PC, Adobe really announces Flash 10 running on X86 based PCs. If there are PCs out there that are based on ARM or other processors or OS, you essentially need a new binary. ......continue reading

Notes from FITC

Android, Devices- Cellphones, Flash 10, Flash Enabled Devices, Flash Lite ports, H.264, mpeg and other media codecs September 18th, 2010

I am here at FITC Mobile, Toronto. The conference continues to do well with attendence of 200+. Although most of the crowd is local, one does keep running into people visiting from out of town. The sessions are very interesting and cover pretty much all the ‘hot’ stuff in the mobile world. I’ve just come out of Mark Doherty’s presentation on Flash on mobile devices. Here are some interesting points that I noted. ......continue reading

More on Flash Lite 4

Flash Lite ports July 9th, 2010

There seems to be lot of curiosity around Flash Lite 4, especially since Adobe is not spending any marketing efforts to promote it. In our opinion, Flash Lite 4 is an excellent solution for embedded devices since Flash 10 will be too ‘heavy’ given the limitations of CPU and memory for embedded devices. Flash Lite 4 offers the same portability that Flash Lite/FLDH offered (i.e. can be ported to Linux Framebuffer for example),  H.264 acceleration is easier to implement and there are very restrictions on what can be done with FL4. (Flash 10 must be a plug-in in contrast). You could easily have an API based version of FL4 that suites your requirements and do fancy things with it. ......continue reading

Youtube will stick with Flash for foreseeable future

Flash Lite ports July 8th, 2010

Youtbube API blog posted by John Harding suggests that Youtube has no intention to switching to HTML5 to serve youtube videos. The blog post goes onto list several shortcomings of HTML5 that prevents Youtube from making a switch and suggests that youtube will stick with Flash for some time - especially now that Flash has announced that it will support VP8 codec in future Flash releases. DRM, streaming, microphone/camera support, video embedding- stuff that Youtube lives off- all seems to go in favor of Flash. ......continue reading

Flash 10.1 now ready

Desktop Flash Player, Devices- Cellphones, Devices- Embedded, Devices- Handheld, Devices- Set-top boxes, Devices- iPhone, Devices-PC, Flash 10, Flash Enabled Devices, Flash Lite 4, Flash Lite ports, H.264, mpeg and other media codecs, Semiconductors, Video Technology June 14th, 2010

I am sure several of you saw a notice pop-up on your PC in the morning about the latest Flash update from Adobe ….. Yes, that’s right- Flash player 10.1 is now officially available. Adobe Flash player team’s blog lists all the enhancements in fairly detail. A look at comments also gives you a glimpse into joy and grievances of public. The thing about Flash is that it is so powerful that no matter how many enhancements you make to it, there will always be something else to do. Adobe’s team does deserve a big round of applause for releasing FP10.1 on schedule. ......continue reading